{"id":7207,"date":"2023-02-02T09:01:14","date_gmt":"2023-02-02T02:01:14","guid":{"rendered":"https:\/\/webvocuc.com\/blog\/?p=7207"},"modified":"2023-02-02T09:01:14","modified_gmt":"2023-02-02T02:01:14","slug":"xay-dung-thuong-hieu-de-chinh-phuc-gen-z","status":"publish","type":"post","link":"https:\/\/webvocuc.com\/blog\/xay-dung-thuong-hieu-de-chinh-phuc-gen-z.html","title":{"rendered":"X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 chinh ph\u1ee5c Gen Z"},"content":{"rendered":"

X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/a> \u0111\u1ec3 chinh ph\u1ee5c Gen Z. \u0110\u1ec3 thuy\u1ebft ph\u1ee5c th\u00e0nh c\u00f4ng Gen Z quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m n\u00e0o \u0111\u00f3, th\u00ec vi\u1ec7c ch\u1ea1y 1 2 qu\u1ea3ng c\u00e1o tr\u00ean Facebook v\u1eabn ch\u01b0a \u0111\u1ee7. B\u1ea1n c\u1ea7n ph\u1ea3i t\u1ea1o ra c\u00e1c n\u1ed9i dung trending, theo k\u1ecbp xu h\u01b0\u1edbng v\u00e0 cho th\u1ea5y l\u00fd do ng\u01b0\u1eddi d\u00f9ng n\u00ean l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n

X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 chinh ph\u1ee5c Gen Z<\/strong><\/h2>\n

T\u1eadp trung s\u1ef1 ch\u00fa \u00fd v\u00e0o \u0111i\u1ec7n tho\u1ea1i<\/b><\/h3>\n

\"X\u00e2y<\/p>\n

D\u1ef1a theo Think With Google<\/strong><\/a>, Gen Z \u0111\u1eb7c bi\u1ec7t b\u1ecf ra kh\u00e1 nhi\u1ec1u th\u1eddi gian cho Internet tr\u00ean di \u0111\u1ed9ng. C\u00f3 \u0111\u1ebfn 71%<\/strong> th\u1ebf h\u1ec7 Gen Z s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 xem video v\u00e0 c\u00f3 \u0111\u1ebfn 51%<\/strong> ng\u01b0\u1eddi s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i \u0111\u1ec3 l\u01b0\u1edbt xem c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 mua h\u00e0ng online.<\/p>\n

V\u1eady n\u00ean \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a Gen Z, c\u1ea7n ph\u1ea3i \u0111\u1ea3m b\u1ea3o c\u00f3 phi\u00ean b\u1ea3n tr\u00ean di \u0111\u1ed9ng ho\u1eb7c tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng tr\u00ean \u0111i\u1ec7n tho\u1ea1i ph\u1ea3i \u0111\u01a1n gi\u1ea3n, d\u1ec5 d\u00e0ng. H\u00e3y t\u1eadp trung t\u1ed1i \u01b0u tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/p>\n

B\u00e1n tr\u1ea3i nghi\u1ec7m ch\u1ee9 kh\u00f4ng ph\u1ea3i l\u00e0 s\u1ea3n ph\u1ea9m<\/b><\/h3>\n

C\u00f3 th\u1ec3 \u0111\u00e3 ti\u1ebfp x\u00fac v\u1edbi internet t\u1eeb b\u00e9, Gen Z<\/strong> lu\u00f4n t\u1ec9nh t\u00e1o h\u01a1n khi ti\u1ebfp thu nh\u1eefng th\u00f4ng tin qu\u1ea3ng c\u00e1o t\u1eeb c\u00e1c nh\u00e3n h\u00e0ng. \u0110\u1ed1i v\u1edbi nh\u1eefng qu\u1ea3ng c\u00e1o qu\u00e1 l\u1ed9 li\u1ec5u hay qu\u00e1 khoa tr\u01b0\u01a1ng, kh\u00f4ng \u0111\u00fang v\u1edbi th\u1ef1c t\u1ebf \u0111\u1ec1u kh\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn h\u00e0nh vi mua s\u1eafm, th\u1eadm ch\u00ed c\u00f2n c\u00f3 th\u1ec3 g\u00e2y ra \u00e1c c\u1ea3m cho h\u1ecd.<\/p>\n

Nh\u1eefng qu\u1ea3ng c\u00e1o c\u00f3 insight g\u1ea7n g\u0169i, s\u00e2u s\u1eafc, th\u1ec3 hi\u1ec7n \u0111\u00fang v\u1edbi cu\u1ed9c s\u1ed1ng v\u00e0 mang l\u1ea1i nh\u1eefng gi\u00e1 tr\u1ecb c\u1ed9ng \u0111\u1ed3ng m\u1edbi th\u1eadt s\u1ef1 c\u00f3 th\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn h\u1ecd<\/strong>. H\u00e3y lu\u00f4n trung th\u1ef1c v\u1edbi b\u1ea3n th\u00e2n, th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n

X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u Email v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i \u2013 s\u00e2n ch\u01a1i ti\u1ec1m n\u0103ng<\/b><\/h3>\n

\"X\u00e2y<\/p>\n

\u0110\u1ed1i v\u1edbi th\u1ebf h\u1ec7 Gen Z ng\u00e0y nay, email l\u00e0 n\u01a1i c\u00f3 th\u1ec3 qu\u1ea3ng c\u00e1o kinh doanh ho\u1eb7c c\u1eadp nh\u1eadt c\u00e1c tin t\u1ee9c m\u1edbi. Tr\u00ean th\u1ef1c t\u1ebf l\u00e0 h\u1ecd c\u00f3 xu h\u01b0\u1edbng ch\u1edd doanh nghi\u1ec7p g\u1eedi nh\u1eefng email c\u00f3 gi\u00e1 tr\u1ecb trong th\u1eddi gian \u0111\u1ec1u \u0111\u1eb7n, nh\u01b0ng kh\u00f4ng ph\u1ea3i \u0111\u1ebfn m\u1ee9c spam li\u00ean t\u1ee5c v\u00e0o h\u1ed9p th\u01b0 c\u1ee7a h\u1ecd.<\/p>\n

B\u1ea1n h\u00e3y h\u00ecnh dung email c\u0169ng gi\u1ed1ng nh\u01b0 l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng ti\u00eau h\u00f3a v\u1eady; h\u1ecd c\u00f3 th\u1ec3 ti\u1ebfp nh\u1eadn nh\u01b0ng th\u1eddi gian c\u1ea7n ph\u1ea3i t\u1eeb t\u1eeb, ph\u1ea3i c\u00f3 l\u1ecbch tr\u00ecnh g\u1eedi nh\u1ea5t \u0111\u1ecbnh v\u00e0 th\u00f4ng tin \u0111\u01b0\u1ee3c cung c\u1ea5p ph\u1ea3i h\u1eefu \u00edch.<\/strong><\/p>\n

C\u00f2n \u0111\u1ed1i v\u1edbi c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i, \u0111\u00e2y l\u00e0 n\u01a1i m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 d\u00e0nh ri\u00eang cho n\u1ed9i dung h\u1eadu tr\u01b0\u1eddng th\u00fa v\u1ecb c\u00f3 t\u00ednh c\u1eadp nh\u1eadt m\u1ed7i ng\u00e0y.\u00a0 B\u1ea1n c\u1ea7n l\u01b0u \u00fd r\u1eb1ng c\u1ed1 g\u1eafng thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0o trang c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 n\u00e0o. V\u00ec v\u1eady, b\u1ea1n h\u00e3y t\u1eadp trung v\u00e0o nh\u1eefng n\u1ec1n t\u1ea3ng n\u01a1i th\u1ebf h\u1ec7 Z d\u00e0nh nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 s\u1eed d\u1ee5ng h\u01a1n.<\/p>\n

S\u00e1ng t\u1ea1o video th\u00fa v\u1ecb<\/b><\/h3>\n

\"X\u00e2y<\/p>\n

M\u1ed9t xu h\u01b0\u1edbng t\u1ea1o n\u1ed9i dung \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c ch\u00ednh l\u00e0 vi\u1ec7c s\u00e1ng t\u1ea1o ra c\u00e1c video hay. Video content l\u00e0 m\u1ed9t c\u00e1ch th\u1ee9c \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a Gen Z v\u00f4 c\u00f9ng hi\u1ec7u qu\u1ea3. Kh\u1ea3o s\u00e1t c\u1ee7a Decision Lab<\/strong> \u0111\u00e3 ti\u1ebft l\u1ed9 cho ch\u00fang ta bi\u1ebft YouTube ch\u00ednh l\u00e0 n\u1ec1n t\u1ea3ng web m\u00e0 Gen Z th\u01b0\u1eddng truy c\u1eadp \u0111\u1ea7u ti\u00ean khi mu\u1ed1n t\u00ecm ki\u1ebfm s\u1ef1 gi\u1ea3i tr\u00ed hay l\u00e0 xem video vui v\u1ebb.<\/p>\n

Tuy nhi\u00ean, Youtube c\u0169ng kh\u00f4ng ph\u1ea3i l\u00e0 n\u01a1i duy nh\u1ea5t c\u00f3 ch\u1ee9a \u0111\u1ef1ng c\u00e1c d\u1ea1ng video content h\u1ea5p d\u1eabn. Instagram c\u0169ng l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng \u0111ang c\u00f3 nhi\u1ec1u tri\u1ec3n v\u1ecdng trong t\u01b0\u01a1ng lai v\u1edbi Instagram Stories.<\/p>\n

V\u00e0 \u0111\u1eb7c bi\u1ec7t kh\u00f4ng th\u1ec3 kh\u00f4ng k\u1ec3 \u0111\u1ebfn c\u00e1i t\u00ean c\u1ef1c k\u1ef3 n\u1ed5i b\u1eadt th\u1eddi gian g\u1ea7n \u0111\u00e2y \u2013 TikTok. L\u00e0m marketing tr\u00ean TikTok l\u00e0 \u0111i\u1ec1u b\u1ea1n c\u1ea7n n\u00ean \u0111\u1eb7t nhi\u1ec1u l\u01b0u \u00fd n\u1ebfu mu\u1ed1n nh\u1eafm \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng Gen Z n\u00e0y.<\/p>\n","protected":false},"excerpt":{"rendered":"

X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 chinh ph\u1ee5c Gen Z. \u0110\u1ec3 thuy\u1ebft ph\u1ee5c th\u00e0nh c\u00f4ng Gen Z quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m n\u00e0o \u0111\u00f3, th\u00ec vi\u1ec7c ch\u1ea1y 1 2 qu\u1ea3ng c\u00e1o tr\u00ean Facebook v\u1eabn ch\u01b0a \u0111\u1ee7. B\u1ea1n c\u1ea7n ph\u1ea3i t\u1ea1o ra c\u00e1c n\u1ed9i dung trending, theo k\u1ecbp xu h\u01b0\u1edbng v\u00e0 cho th\u1ea5y l\u00fd do ng\u01b0\u1eddi d\u00f9ng […]<\/p>\n","protected":false},"author":3,"featured_media":7298,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[577],"class_list":["post-7207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-tin-webvocuc-com","tag-xay-dung-thuong-hieu"],"jetpack_featured_media_url":"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/10\/GenZ-e1664847246718.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/7207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/comments?post=7207"}],"version-history":[{"count":6,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/7207\/revisions"}],"predecessor-version":[{"id":7846,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/7207\/revisions\/7846"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media\/7298"}],"wp:attachment":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media?parent=7207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/categories?post=7207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/tags?post=7207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}