{"id":6940,"date":"2022-12-10T08:23:28","date_gmt":"2022-12-10T01:23:28","guid":{"rendered":"https:\/\/webvocuc.com\/blog\/?p=6940"},"modified":"2022-12-10T08:23:28","modified_gmt":"2022-12-10T01:23:28","slug":"cong-thuc-aida-va-cach-ap-dung-hieu-qua","status":"publish","type":"post","link":"https:\/\/webvocuc.com\/blog\/cong-thuc-aida-va-cach-ap-dung-hieu-qua.html","title":{"rendered":"C\u00f4ng th\u1ee9c AIDA v\u00e0 c\u00e1ch \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3"},"content":{"rendered":"<p><a href=\"https:\/\/webvocuc.com\/blog\/?p=6940&amp;preview=true\">C\u00f4ng th\u1ee9c AIDA<\/a> v\u00e0 c\u00e1ch \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap b\u1ea1n gi\u1ea3i \u0111\u00e1p nh\u1eefng th\u1eafc m\u1eafc v\u1ec1 AIDA.<\/p>\n<h2><b>C\u00f4ng th\u1ee9c AIDA l\u00e0 g\u00ec?<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-6963 size-full aligncenter\" src=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/aida-e1657328518509.jpg\" alt=\"C\u00f4ng th\u1ee9c AIDA v\u00e0 c\u00e1ch \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3\" width=\"1220\" height=\"879\" title=\"\" srcset=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/aida-e1657328518509.jpg 1220w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/aida-e1657328518509-300x216.jpg 300w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/aida-e1657328518509-1024x738.jpg 1024w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/aida-e1657328518509-768x553.jpg 768w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/aida-e1657328518509-525x378.jpg 525w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/aida-e1657328518509-1050x757.jpg 1050w\" sizes=\"auto, (max-width: 1220px) 100vw, 1220px\" \/><\/p>\n<p><a href=\"https:\/\/vi.wikipedia.org\/wiki\/AIDA_(ti%E1%BA%BFp_th%E1%BB%8B)\" rel=\"nofollow noopener\" target=\"_blank\">AIDA<\/a> l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a 4 ch\u1eef <strong>Attention (Thu h\u00fat) \u2013 Interest (Th\u00edch th\u00fa) \u2013 Desire (Khao kh\u00e1t) \u2013 Action (H\u00e0nh \u0111\u1ed9ng)<\/strong>. \u0110\u00e2y l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh b\u00e1n h\u00e0ng c\u00f3 d\u1ea1ng ph\u1ec5u \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n nh\u1eb1m m\u1ee5c \u0111\u00edch gi\u00fap doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 khi mu\u1ed1n thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh thay v\u00ec s\u1eed d\u1ee5ng c\u1ee7a \u0111\u1ed1i th\u1ee7.<\/p>\n<h2><b>\u00c1p d\u1ee5ng c\u00f4ng th\u1ee9c AIDA\u00a0\u00a0<\/b><\/h2>\n<h3><span id=\"Content_quang_cao_facebook\" class=\"ez-toc-section\"><\/span><strong>Content qu\u1ea3ng c\u00e1o facebook<\/strong><\/h3>\n<p>Khi t\u00ecm hi\u1ec3u v\u1ec1\u00a0<i>c\u00f4ng th\u1ee9c content aida<\/i>, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y l\u00e0 c\u00f4ng th\u1ee9c n\u00e0y \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng kh\u00e1 t\u1ed1t, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c post qu\u1ea3ng c\u00e1o \u1edf tr\u00ean Facebook. \u0110\u1ea7u ti\u00ean, <strong><i>aida content\u00a0<\/i><\/strong>s\u1ebd thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc qua m\u1ee5c ti\u00eau \u0111\u1ec1 h\u1ea5p d\u1eabn c\u00f9ng \u201ckho\u1ea3ng tr\u1eafng v\u00e0ng\u201d ng\u1eafn g\u1ecdn, x\u00fac t\u00edch v\u00e0 th\u00fa v\u1ecb.<\/p>\n<p>Ti\u1ebfp theo, khi\u1ebfn ng\u01b0\u1eddi \u0111\u1ecdc th\u00edch th\u00fa v\u1edbi m\u1eabu qu\u1ea3ng c\u00e1o b\u1eb1ng c\u00e1ch mi\u00eau t\u1ea3 m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, d\u1ec5 hi\u1ec3u nh\u1ea5t. Sau \u0111\u00f3, kh\u01a1i d\u1eady s\u1ef1 kh\u00e1t khao s\u1edf h\u1eefu b\u1eb1ng nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, gi\u1ea3m gi\u00e1 hay t\u1eb7ng qu\u00e0. V\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 k\u00eau g\u1ecdi (CTA) h\u1ecd ph\u1ea3i \u0111\u01b0a ra h\u00e0nh \u0111\u1ed9ng c\u1ee7a m\u00ecnh nh\u01b0 <strong>xem ngay, g\u1ecdi ngay ho\u1eb7c like, share, inbox, mua ngay\u2026<\/strong><\/p>\n<h3><span id=\"Content_PR_bao_chi\" class=\"ez-toc-section\"><\/span><strong>Content PR b\u00e1o ch\u00ed<\/strong><\/h3>\n<p><b>M\u1eabu content theo c\u00f4ng th\u1ee9c AIDA\u00a0<\/b>c\u0169ng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn trong c\u00e1c b\u00e0i PR b\u00e1o ch\u00ed. B\u1edfi d\u1ea1ng b\u00e0i n\u00e0y gi\u00fap doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u1ef7 l\u1ec7 th\u00e0nh c\u00f4ng cao trong vi\u1ec7c thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi \u0111\u1ecdc tin t\u01b0\u1edfng v\u00e0 ch\u1ecdn mua s\u1ea3n ph\u1ea9m h\u01a1n nh\u1eefng d\u1ea1ng b\u00e0i kh\u00e1c.<\/p>\n<p>Ch\u1ec9 c\u1ea7n hi\u1ec3u r\u00f5 v\u1ea5n \u0111\u1ec1 v\u00e0 \u00e1p d\u1ee5ng \u0111\u00fang c\u00f4ng th\u1ee9c AIDA b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng h\u01a1n trong l\u0129nh v\u1ef1c vi\u1ebft b\u00e0i PR n\u00e0y.<\/p>\n<h3><span id=\"Content_salespage_landing_page\" class=\"ez-toc-section\"><\/span><strong>Content sales page, landing page<\/strong><\/h3>\n<p>V\u1edbi Landing Page thu th\u1eadp th\u00f4ng tin th\u00ec section intro (gi\u1edbi thi\u1ec7u) l\u00e0 ph\u1ea7n quan tr\u1ecdng nh\u1ea5t, ta c\u00f3 th\u1ec3 \u0111\u01b0a ngay offer v\u00e0 form \u0111\u0103ng k\u00fd \u1edf ph\u1ea7n \u0111\u1ea7u. Nh\u01b0ng v\u1edbi <strong>Sales Page v\u00e0 Landing Page b\u00e1n h\u00e0ng<\/strong>, vi\u1ec7c \u0111i\u1ec1u tra th\u00f4ng tin kh\u00e1ch h\u00e0ng \u1edf section intro c\u00f3 v\u1ebb h\u01a1i kh\u00f4ng h\u1ee3p l\u00ed, ta c\u1ea7n cho h\u1ecd bi\u1ebft nhi\u1ec1u th\u00f4ng tin h\u01a1n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 tr\u01b0\u1edbc khi h\u1ecd \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh.<\/p>\n<p>V\u00ec v\u1eady \u0111\u1ed1i v\u1edbi Sales Page v\u00e0 Landing Page b\u00e1n h\u00e0ng, c\u00f4ng th\u1ee9c AIDA s\u1ebd gi\u00fap b\u1ea1n di\u1ec5n gi\u1ea3i n\u1ed9i dung v\u00e0 k\u00edch th\u00edch h\u00e0nh \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 h\u01a1n. L\u00fac n\u00e0y CTA c\u0169ng nh\u01b0 form \u0111\u0103ng k\u00fd s\u1ebd \u0111\u1eb7t \u1edf v\u1ecb tr\u00ed cu\u1ed1i trang, sau khi ng\u01b0\u1eddi xem \u0111\u00e3 \u0111i qua m\u1ed9t \u0111o\u1ea1n c\u00e2u chuy\u1ec7n c\u1ee7a b\u1ea1n.<\/p>\n<h3><span id=\"Content_TOPLIST\" class=\"ez-toc-section\"><\/span><strong>Content TOPLIST<\/strong><\/h3>\n<p>Lo\u1ea1i content n\u00e0y nh\u1eb1m m\u1ee5c \u0111\u00edch l\u00e0 PR s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty b\u1ea1n nhi\u1ec1u h\u01a1n. Vi\u1ec7c \u00e1p d\u1ee5ng <i>c\u00f4ng th\u1ee9c content aida\u00a0<\/i>kh\u00f4ng ch\u1ec9 gi\u00fap thu h\u00fat ng\u01b0\u1eddi \u0111\u1ecdc n\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 v\u1edbi n\u1ed9i dung ng\u1eafn g\u1ecdn v\u00e0 \u0111\u1ea7y \u0111\u1ee7 m\u00e0 c\u00f2n gi\u00fap <strong>ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c kho\u1ea3ng chi ph\u00ed qu\u1ea3ng c\u00e1o<\/strong> m\u00e0 v\u1eabn \u0111em v\u1ec1 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp c\u0169ng nh\u01b0 l\u01b0\u1ee3t chuy\u1ec3n \u0111\u1ed5i kh\u00e1 cao.<\/p>\n<h3><span id=\"Content_Blog\" class=\"ez-toc-section\"><\/span><strong>Content Blog<\/strong><\/h3>\n<p>\u0110\u00e2y l\u00e0 d\u1ea1ng content m\u00e0 n\u1ed9i dung cung c\u1ea5p c\u00f3 gi\u00e1 tr\u1ecb, cung c\u1ea5p th\u00f4ng tin cho ng\u01b0\u1eddi \u0111\u1ecdc v\u1ec1 m\u1ed9t s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 ho\u1eb7c ng\u00e0nh h\u00e0ng c\u1ee5 th\u1ec3 n\u00e0o \u0111\u00f3. Vi\u1ec7c \u00e1p d\u1ee5ng <i>m\u00f4 h\u00ecnh AIDA\u00a0<\/i>trong vi\u1ebft Blog c\u0169ng s\u1ebd gi\u00fap ng\u01b0\u1eddi d\u00f9ng s\u1ef1 th\u00edch th\u00fa v\u00e0 ch\u00fa \u00fd \u0111\u1ebfn Brand \u0111\u00f3 h\u01a1n.<\/p>\n<h3><span id=\"Content_SEO\" class=\"ez-toc-section\"><\/span><strong>Content SEO<\/strong><\/h3>\n<p>Vi\u1ec7c \u00e1p d\u1ee5ng\u00a0<i>vi\u1ebft content theo m\u00f4 h\u00ecnh aida\u00a0<\/i>v\u00e0o c\u00f4ng ngh\u1ec7 SEO \u0111\u00e3 gi\u00fap doanh nghi\u1ec7p ti\u1ebfp c\u1eadn, thu h\u00fat \u0111\u01b0\u1ee3c kh\u00e1 nhi\u1ec1u kh\u00e1ch h\u00e0ng th\u00f4ng qua 4 giai \u0111o\u1ea1n \u0111\u00f3 l\u00e0 \u0111i t\u1eeb s\u1ef1 ch\u00fa \u00fd c\u1ee7a \u0111\u1ecdc gi\u1ea3 sau \u0111\u00f3 l\u00e0 c\u1ea3m gi\u00e1c th\u00edch th\u00fa r\u1ed3i \u0111\u1ebfn s\u1ef1 mong mu\u1ed1n s\u1edf h\u1eefu v\u00e0 cu\u1ed1i c\u00f9ng h\u1ecd s\u1ebd quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-6962 size-full aligncenter\" src=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/Cong-Thuc-AIDA-La-Gi-Tong-Hop-Nhung-Phan-Tich-Ve-Cong-Thuc-Viet-Bai-Ban-Hang-AIDA-e1657328583388.jpg\" alt=\"C\u00f4ng th\u1ee9c AIDA v\u00e0 c\u00e1ch \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3\" width=\"866\" height=\"431\" title=\"\" srcset=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/Cong-Thuc-AIDA-La-Gi-Tong-Hop-Nhung-Phan-Tich-Ve-Cong-Thuc-Viet-Bai-Ban-Hang-AIDA-e1657328583388.jpg 866w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/Cong-Thuc-AIDA-La-Gi-Tong-Hop-Nhung-Phan-Tich-Ve-Cong-Thuc-Viet-Bai-Ban-Hang-AIDA-e1657328583388-300x149.jpg 300w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/Cong-Thuc-AIDA-La-Gi-Tong-Hop-Nhung-Phan-Tich-Ve-Cong-Thuc-Viet-Bai-Ban-Hang-AIDA-e1657328583388-768x382.jpg 768w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/Cong-Thuc-AIDA-La-Gi-Tong-Hop-Nhung-Phan-Tich-Ve-Cong-Thuc-Viet-Bai-Ban-Hang-AIDA-e1657328583388-324x160.jpg 324w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/Cong-Thuc-AIDA-La-Gi-Tong-Hop-Nhung-Phan-Tich-Ve-Cong-Thuc-Viet-Bai-Ban-Hang-AIDA-e1657328583388-525x261.jpg 525w\" sizes=\"auto, (max-width: 866px) 100vw, 866px\" \/><\/p>\n<p>Ch\u00fac b\u1ea1n \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u00f4ng th\u1ee9c AIDA v\u00e0 c\u00e1ch \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap b\u1ea1n gi\u1ea3i \u0111\u00e1p nh\u1eefng th\u1eafc m\u1eafc v\u1ec1 AIDA. C\u00f4ng th\u1ee9c AIDA l\u00e0 g\u00ec? AIDA l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a 4 ch\u1eef Attention (Thu h\u00fat) \u2013 Interest (Th\u00edch th\u00fa) \u2013 Desire (Khao kh\u00e1t) \u2013 Action (H\u00e0nh \u0111\u1ed9ng). \u0110\u00e2y l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh b\u00e1n [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6961,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7],"tags":[554],"class_list":["post-6940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","tag-cong-thuc-aida"],"jetpack_featured_media_url":"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/07\/cong-thuc-aida-1280x720-1-e1657328475205.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/6940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/comments?post=6940"}],"version-history":[{"count":6,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/6940\/revisions"}],"predecessor-version":[{"id":7610,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/6940\/revisions\/7610"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media\/6961"}],"wp:attachment":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media?parent=6940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/categories?post=6940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/tags?post=6940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}