{"id":5602,"date":"2022-01-13T14:00:13","date_gmt":"2022-01-13T07:00:13","guid":{"rendered":"https:\/\/webvocuc.com\/blog\/?p=5602"},"modified":"2022-01-08T19:40:46","modified_gmt":"2022-01-08T12:40:46","slug":"mo-hinh-kinh-doanh-bac-nhat-cho-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/webvocuc.com\/blog\/mo-hinh-kinh-doanh-bac-nhat-cho-doanh-nghiep.html","title":{"rendered":"8 m\u00f4 h\u00ecnh kinh doanh b\u1eadc nh\u1ea5t cho doanh nghi\u1ec7p"},"content":{"rendered":"

8 m\u00f4 h\u00ecnh kinh doanh b\u1eadc nh\u1ea5t<\/a><\/strong> cho doanh nghi\u1ec7p. L\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t m\u00f4 h\u00ecnh kinh doanh hi\u1ec7u qu\u1ea3? B\u1ea1n \u0111\u00e3 bi\u1ebft nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0o t\u1ea1o n\u00ean m\u1ed9t m\u00f4 h\u00ecnh kinh doanh ch\u01b0a? Sau \u0111\u00e2y l\u00e0 nh\u1eefng m\u00f4 h\u00ecnh kinh doanh hi\u1ec7u qu\u1ea3.<\/p>\n

M\u00f4 h\u00ecnh kinh doanh b\u1eadc nh\u1ea5t: M\u00f4 h\u00ecnh b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp<\/span><\/strong><\/h2>\n

\"mo-hinh-kinh-doanh-bac-nhat-cho-doanh-nghiep\"<\/p>\n

“Khi b\u1ea1n c\u00f3 m\u1ed9t con b\u00f2. B\u1ea1n b\u00e1n s\u1eefa \u0111\u1ebfn t\u1eadn c\u1eeda nh\u00e0 c\u1ee7a ng\u01b0\u1eddi mua.”<\/em><\/p>\n

B\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp (direct sales) l\u00e0 qu\u00e1 tr\u00ecnh giao ti\u1ebfp gi\u1eefa ng\u01b0\u1eddi b\u00e1n v\u00e0 kh\u00e1ch h\u00e0ng, qua \u0111\u00f3 ng\u01b0\u1eddi b\u00e1n s\u1ebd t\u00ecm hi\u1ec3u r\u00f5 nhu c\u1ea7u, t\u01b0 v\u1ea5n, gi\u1edbi thi\u1ec7u, thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn v\u00e0 mua s\u1ea3n ph\u1ea9m.<\/p>\n

M\u00f4 h\u00ecnh Freemium<\/span><\/strong><\/h2>\n

“B\u1ea1n c\u00f3 m\u1ed9t con b\u00f2. M\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 l\u1ea5y bao nhi\u00eau s\u1eefa mi\u1ec5n ph\u00ed t\u00f9y th\u00edch. B\u1ea1n t\u00ednh ti\u1ec1n c\u00e1c h\u1ed9p ch\u1ee9a gi\u00fap h\u1ecd \u0111\u1ef1ng s\u1eefa c\u1ee7a m\u00ecnh.”<\/em><\/p>\n

Freemium l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p tinh t\u1ebf c\u1ee7a t\u1eeb \u201cfree\u201d (mi\u1ec5n ph\u00ed) v\u00e0 \u201cpremium\u201d (cao c\u1ea5p).<\/p>\n

Freemium l\u00e0 thu\u1eadt ng\u1eef ch\u1ec9 m\u1ed9t lo\u1ea1i m\u00f4 h\u00ecnh kinh doanh c\u00f3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c cung c\u1ea5p cho kh\u00e1ch h\u00e0ng c\u1ea3 d\u1ecbch v\u1ee5 mi\u1ec5n ph\u00ed v\u00e0 c\u1ea3 d\u1ecbch v\u1ee5 t\u00ednh ph\u00ed. C\u00f4ng ty cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 \u0111\u01a1n gi\u1ea3n v\u00e0 c\u01a1 b\u1ea3n mi\u1ec5n ph\u00ed \u0111\u1ec3 cho m\u1ecdi ng\u01b0\u1eddi d\u00f9ng th\u1eed, \u0111\u1ed3ng th\u1eddi cung c\u1ea5p c\u00e1c d\u1ecbch v\u1ee5 cao c\u1ea5p h\u01a1n ho\u1eb7c c\u00e1c t\u00ednh n\u0103ng b\u1ed5 sung nh\u01b0ng t\u00ednh v\u1edbi gi\u00e1 cao.<\/p>\n

M\u00f4 h\u00ecnh \u0111\u0103ng k\u00fd<\/span><\/strong><\/h2>\n

“Khi b\u1ea1n c\u00f3 m\u1ed9t con b\u00f2. B\u1ea1n s\u1ebd cung c\u1ea5p cho kh\u00e1ch h\u00e0ng m\u1ed9t h\u1ed9p s\u1eefa v\u1edbi gi\u00e1 30.000 \u0111\u1ed3ng.\u00a0B\u1ea1n cung c\u1ea5p cho kh\u00e1ch h\u00e0ng 20 h\u1ed9p s\u1eefa m\u1ed7i th\u00e1ng v\u1edbi gi\u00e1 \u0111\u00f3.”<\/em><\/p>\n

M\u00f4 h\u00ecnh kinh doanh theo h\u00ecnh th\u1ee9c \u0111\u0103ng k\u00fd l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh kinh doanh trong \u0111\u00f3 kh\u00e1ch h\u00e0ng ph\u1ea3i tr\u1ea3 m\u1ed9t kho\u1ea3n chi ph\u00ed nh\u1ea5t \u0111\u1ecbnh theo \u0111\u1ecbnh k\u1ef3 \u0111\u1ec3 c\u00f3 quy\u1ec1n s\u1eed d\u1ee5ng m\u1ed9t s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 n\u00e0o \u0111\u00f3.<\/p>\n

M\u00f4 h\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ti\u00ean phong b\u1edfi c\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n s\u00e1ch v\u00e0 t\u1ea1p ch\u00ed v\u00e0o th\u1ebf k\u1ef7 17 v\u00e0 hi\u1ec7n \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p v\u00e0 trang web s\u1eed d\u1ee5ng ch\u00fang.<\/p>\n

M\u00f4 h\u00ecnh nh\u01b0\u1ee3ng quy\u1ec1n<\/span><\/strong><\/h2>\n

\"mo-hinh-kinh-doanh-bac-nhat-cho-doanh-nghiep\"<\/p>\n

“N\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t con b\u00f2. M\u1ed9t trang tr\u1ea1i cho b\u1ea1n gi\u1ea5y ph\u00e9p s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb \u1edf \u0111\u00f3 \u0111\u1ec3 \u0111\u00f3ng g\u00f3i s\u1eefa. B\u1ea1n \u0111\u1eb7t nh\u00e3n hi\u1ec7u cho s\u1eefa b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng t\u00ean c\u1ee7a ch\u00ednh trang tr\u1ea1i.”<\/em><\/p>\n

Khi \u00e1p d\u1ee5ng m\u00f4 h\u00ecnh kinh doanh nh\u01b0\u1ee3ng quy\u1ec1n, b\u00ean nh\u01b0\u1ee3ng quy\u1ec1n (franchiser) s\u1ebd ti\u1ebfn h\u00e0nh cung c\u1ea5p cho b\u00ean \u0111\u01b0\u1ee3c nh\u01b0\u1ee3ng quy\u1ec1n (franchisee) gi\u1ea5y ph\u00e9p kinh doanh, th\u01b0\u01a1ng hi\u1ec7u, c\u00e1c t\u00e0i li\u1ec7u \u0111\u00e0o t\u1ea1o, c\u00f4ng th\u1ee9c ch\u1ebf bi\u1ebfn\u2026<\/p>\n

M\u00f4 h\u00ecnh k\u1ebb d\u1eabn \u0111\u1ea7u thua l\u1ed7<\/span><\/strong><\/h2>\n

“Khi b\u1ea1n c\u00f3 m\u1ed9t con b\u00f2. M\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 mua s\u1eefa \u0111\u1ed3ng gi\u00e1 5.000 \u0111\u1ed3ng. M\u1ecdi ng\u01b0\u1eddi c\u0169ng c\u00f3 th\u1ec3 mua s\u1eefa chua v\u1edbi h\u00e0m l\u01b0\u1ee3ng protein cao, ch\u00fang kh\u00f4ng ch\u1ee9a lactose, c\u00f3 \u00edt ch\u1ea5t b\u00e9o v\u1edbi gi\u00e1 50.000 \u0111\u1ed3ng.”<\/em><\/p>\n

\u0110\u00e2y l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh m\u00e0 s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c b\u00e1n v\u1edbi gi\u00e1 th\u1ea5p h\u01a1n gi\u00e1 trung b\u00ecnh ngo\u00e0i th\u1ecb tr\u01b0\u1eddng v\u1edbi m\u1ee5c \u0111\u00edch t\u0103ng doanh s\u1ed1 cho c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c \u0111ang c\u00f3 nhu c\u1ea7u l\u1edbn h\u01a1n.<\/p>\n

M\u00f4 h\u00ecnh theo y\u00eau c\u1ea7u<\/span><\/strong><\/h2>\n

“Khi b\u1ea1n c\u00f3 m\u1ed9t con b\u00f2. B\u1ea1n x\u00e2y d\u1ef1ng m\u1ed9t \u1ee9ng d\u1ee5ng \u0111\u1ec3 kh\u00e1ch h\u00e0ng \u0111\u1eb7t s\u1eefa khi h\u1ecd c\u1ea7n \u0111\u1ebfn. B\u1ea1n t\u00ednh ph\u00ed giao h\u00e0ng h\u1ecfa t\u1ed1c \u0111\u1ebfn kh\u00e1ch h\u00e0ng.”<\/em><\/p>\n

Thu\u1eadt ng\u1eef m\u1edbi \u0111\u1ec3 g\u1ecdi hi\u1ec7n t\u01b0\u1ee3ng n\u00e0y ch\u00ednh l\u00e0 \u201ckinh t\u1ebf chia s\u1ebb\u201d (sharing economy), ho\u1eb7c kinh t\u1ebf theo y\u00eau c\u1ea7u (on demand economy) \u0111ang t\u1ea1o n\u00ean m\u1ed9t n\u1ec1n kinh t\u1ebf m\u1edbi cho th\u1ebf gi\u1edbi hi\u1ec7n \u0111\u1ea1i. \u0110\u00e2y l\u00e0 c\u1ee5m t\u1eeb kh\u00e1 ph\u1ed5 bi\u1ebfn \u1edf th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i. N\u00f3 d\u00f9ng \u0111\u1ec3 ch\u1ec9 nh\u1eefng d\u1ecbch v\u1ee5 d\u00e0nh cho kh\u00e1ch h\u00e0ng nh\u01b0 Uber (\u1ee9ng d\u1ee5ng g\u1ecdi taxi) hay Airbnb (d\u1ecbch v\u1ee5 \u0111\u1eb7t ph\u00f2ng tr\u1ef1c tuy\u1ebfn tr\u00ean to\u00e0n c\u1ea7u).<\/p>\n

M\u00f4 h\u00ecnh \u201cZiferblat\u201d<\/span><\/strong><\/h2>\n

\"mo-hinh-kinh-doanh-bac-nhat-cho-doanh-nghiep\"<\/p>\n

“Khi b\u1ea1n c\u00f3 m\u1ed9t con b\u00f2. M\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u c\u00f3 th\u1ec3 \u0111\u1ebfn nh\u00e0 b\u1ea1n v\u00e0 u\u1ed1ng mi\u1ec5n ph\u00ed bao nhi\u00eau s\u1eefa t\u00f9y theo \u00fd th\u00edch. B\u1ea1n t\u00ednh ph\u00ed cho h\u1ecd theo th\u1eddi gian h\u1ecd \u1edf \u0111\u00f3 bao l\u00e2u.”<\/em><\/p>\n

V\u00ed d\u1ee5 Ziferblat l\u00e0 m\u1ed9t qu\u00e1n c\u00e0 ph\u00ea \u1edf Anh<\/a>, h\u1ecd cung c\u1ea5p c\u00e1c m\u00f3n nh\u01b0 tr\u00e0, c\u00e0 ph\u00ea, b\u00e1nh ng\u1ecdt mi\u1ec5n ph\u00ed cho kh\u00e1ch h\u00e0ng v\u00e0 ch\u1ec9 thu ti\u1ec1n th\u1eddi gian m\u00e0 h\u1ecd ng\u1ed3i l\u1ea1i (t\u00ednh t\u1eeb l\u00fac kh\u00e1ch \u0111\u1ebfn qu\u00e1n cho \u0111\u1ebfn khi thanh to\u00e1n).<\/p>\n

M\u00f4 h\u00ecnh ngu\u1ed3n cung \u1ee9ng cho c\u1ed9ng \u0111\u1ed3ng<\/span><\/strong><\/h2>\n

“N\u1ebfu b\u1ea1n kh\u00f4ng c\u00f3 m\u1ed9t con b\u00f2. B\u1ea1n y\u00eau c\u1ea7u m\u1ecdi ng\u01b0\u1eddi h\u00e3y quy\u00ean g\u00f3p ti\u1ec1n \u0111\u1ec3 mua m\u1ed9t con b\u00f2. \u0110\u1ed5i l\u1ea1i, b\u1ea1n h\u1ee9a s\u1ebd cung c\u1ea5p mi\u1ec5n ph\u00ed 10 h\u1ed9p s\u1eefa h\u1eefu c\u01a1 kh\u00f4ng ch\u1ee9a lactose m\u1ed7i \u0111\u1ee3t thu ho\u1ea1ch.”<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

8 m\u00f4 h\u00ecnh kinh doanh b\u1eadc nh\u1ea5t cho doanh nghi\u1ec7p. L\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t m\u00f4 h\u00ecnh kinh doanh hi\u1ec7u qu\u1ea3? B\u1ea1n \u0111\u00e3 bi\u1ebft nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0o t\u1ea1o n\u00ean m\u1ed9t m\u00f4 h\u00ecnh kinh doanh ch\u01b0a? Sau \u0111\u00e2y l\u00e0 nh\u1eefng m\u00f4 h\u00ecnh kinh doanh hi\u1ec7u qu\u1ea3. M\u00f4 h\u00ecnh kinh doanh b\u1eadc nh\u1ea5t: M\u00f4 […]<\/p>\n","protected":false},"author":3,"featured_media":5724,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7],"tags":[465,466],"class_list":["post-5602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","tag-kinh-doanh","tag-mo-hinh-kinh-doanh"],"jetpack_featured_media_url":"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2022\/01\/morongkinhdoanh2-1536726600.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/5602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/comments?post=5602"}],"version-history":[{"count":10,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/5602\/revisions"}],"predecessor-version":[{"id":5762,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/5602\/revisions\/5762"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media\/5724"}],"wp:attachment":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media?parent=5602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/categories?post=5602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/tags?post=5602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}