{"id":513,"date":"2019-06-15T14:04:22","date_gmt":"2019-06-15T07:04:22","guid":{"rendered":"https:\/\/webvocuc.com\/blog\/?p=513"},"modified":"2019-07-26T20:13:55","modified_gmt":"2019-07-26T13:13:55","slug":"video-lan-truyen-hieu-qua-nhu-the-nao","status":"publish","type":"post","link":"https:\/\/webvocuc.com\/blog\/video-lan-truyen-hieu-qua-nhu-the-nao.html","title":{"rendered":"Video lan truy\u1ec1n hi\u1ec7u qu\u1ea3 nh\u01b0 th\u1ebf n\u00e0o"},"content":{"rendered":"

H\u1ea7u nh\u01b0 b\u1ea5t k\u1ef3 nh\u00e0 marketing n\u00e0o c\u0169ng \u0111\u1ec1u c\u00f3 mong mu\u1ed1n c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t video lan truy\u1ec1n<\/strong> (hay c\u00f2n g\u1ecdi l\u00e0 viral video). Theo c\u00e1c nghi\u00ean c\u1ee9u cho th\u1ea5y, ng\u01b0\u1eddi xem video \u0111\u01b0\u1ee3c chia s\u1ebb. H\u1ea7u nh\u01b0 s\u1ebd mua v\u00e0 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m cho b\u1ea1n b\u00e8 nhi\u1ec1u h\u01a1n. So v\u1edbi nh\u1eefng ng\u01b0\u1eddi xem video sau khi t\u00ecm ki\u1ebfm tr\u00ean internet.<\/p>\n

1. Video lan truy\u1ec1n hi\u1ec7u qu\u1ea3 nh\u01b0 th\u1ebf n\u00e0o?<\/h3>\n

T\u1ea1i sao m\u1ed9t s\u1ed1 video lan truy\u1ec1n<\/em> nhanh \u0111\u1ebfn m\u1ee9c ch\u00f3ng m\u1eb7t. C\u00f2n m\u1ed9t s\u1ed1 video l\u1ea1i v\u1eeba ch\u1edbm n\u1edf \u0111\u00e3 b\u1ecb t\u1eaft ng\u00f3m? H\u00e3y c\u00f9ng t\u00ecm hi\u1ec3u b\u00ed m\u1eadt \u0111\u1eb1ng sau \u0111\u00f3 nh\u00e9.<\/p>\n

M\u1ed9t c\u00f4ng ty chuy\u00ean v\u1ec1 c\u00f4ng ngh\u1ec7 marketing \u0111\u00e3 c\u00f3 c\u00e2u tr\u1ea3 l\u1eddi. Cho nh\u1eefng th\u1eafc m\u1eafc v\u1ec1 video lan truy\u1ec1n.<\/p>\n

Ph\u00e2n t\u00edch tr\u00ean 430 t\u1ef7 l\u01b0\u1ee3t xem video v\u00e0 100.000 \u0111i\u1ec3m d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng. Cho th\u1ea5y r\u1eb1ng hai y\u1ebfu t\u1ed1 mang t\u00ednh quy\u1ebft \u0111\u1ecbnh cao nh\u1ea5t t\u1edbi s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t video lan truy\u1ec1n, \u0111\u00f3 l\u00e0: Ph\u1ea3n \u1ee9ng t\u00e2m l\u00fd (n\u1ed9i dung h\u1ecd c\u1ea3m th\u1ea5y). V\u00e0 \u0110\u1ed9ng l\u1ef1c x\u00e3 h\u1ed9i (t\u1ea1i sao h\u1ecd mu\u1ed1n chia s\u1ebb nh\u1eefng video n\u00e0y).<\/p>\n

N\u1ebfu c\u1ea3m x\u00fac c\u00e1c video mang l\u1ea1i c\u00e0ng l\u1edbn. Ng\u01b0\u1eddi xem s\u1ebd c\u00e0ng c\u00f3 xu h\u01b0\u1edbng chia s\u1ebb. \u0110\u00e2y c\u0169ng ch\u00ednh l\u00e0 h\u00ecnh th\u1ee9c \u201ctruy\u1ec1n mi\u1ec7ng\u201d tr\u00ean m\u00f4i tr\u01b0\u1eddng m\u1ea1ng. M\u1ed9t trong nh\u1eefng h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o \u201cb\u1ea5t kh\u1ea3 chi\u1ebfn b\u1ea1i\u201d t\u1eeb tr\u01b0\u1edbc t\u1edbi nay.<\/p>\n

M\u1ed9t b\u1ea5t ng\u1edd cho th\u1ea5y r\u1eb1ng m\u1ed9t ph\u1ea7n nh\u1ecf ng\u01b0\u1eddi d\u00f9ng l\u00e0 t\u00e1c nh\u00e2n t\u1ea1o ra ph\u1ea7n l\u1edbn s\u1ef1 chia s\u1ebb. V\u00e0 h\u1ea7u h\u1ebft nh\u1eefng chia s\u1ebb xu\u1ea5t hi\u1ec7n r\u1ea5t nhanh sau khi \u0111o\u1ea1n video \u0111\u01b0\u1ee3c ra m\u1eaft ch\u1ec9 v\u00e0i ph\u00fat sau \u0111\u00f3.<\/p>\n

\"video<\/p>\n

2. 10 \u0111\u1ed9ng l\u1ef1c chia s\u1ebb m\u1ed9t \u0111o\u1ea1n video lan truy\u1ec1n \u0111\u01b0\u1ee3c nghi\u00ean c\u1ee9u:<\/h3>\n

Trong \u0111\u00f3 chi\u1ebfm t\u1edbi ba ph\u1ea7n t\u01b0 l\u00e0 H\u1ecfi \u00fd ki\u1ebfn \u2013 OPINION SEEKING (T\u00f4i mu\u1ed1n bi\u1ebft b\u1ea1n t\u00f4i ngh\u0129 g\u00ec).<\/p>\n

Ti\u1ebfp theo l\u00e0 Mu\u1ed1n tr\u00f2 chuy\u1ec7n \u2013 CONVERSATION STARTING (T\u00f4i mu\u1ed1n b\u1eaft \u0111\u1ea7u m\u1ed9t cu\u1ed9c \u0111\u1ed1i tho\u1ea1i tr\u00ean m\u1ea1ng). V\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 chia s\u1ebb ti\u1ec7n \u00edch x\u00e3 h\u1ed9i \u2013 SOCIAL UNILITY (\u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 c\u00f3 \u00edch v\u1edbi b\u1ea1n c\u1ee7a t\u00f4i).<\/p>\n

C\u00f2n l\u1ea1i c\u00e1c \u0111\u1ed9ng l\u1ef1c kh\u00e1c nh\u01b0 l\u00e0 mu\u1ed1n th\u1ec3 hi\u1ec7n ki\u1ebfn th\u1ee9c. Mu\u1ed1n chia s\u1ebb \u0111am m\u00ea, mu\u1ed1n \u0111\u00f3ng g\u00f3p cho l\u1ee3i \u00edch c\u1ed9ng \u0111\u1ed3ng\u2026<\/p>\n

H\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi ngh\u0129 r\u1eb1ng s\u1ef1 h\u00e0i h\u01b0\u1edbc s\u1ebd th\u00fac \u0111\u1ea9y s\u1ef1 chia s\u1ebb. Nh\u01b0ng \u0111\u00f3 l\u00e0 m\u1ed9t ph\u1ea3n \u1ee9ng r\u1ea5t kh\u00f3 \u0111\u1ea1t \u0111\u01b0\u1ee3c v\u00e0 kh\u00e1 nh\u1ea1y c\u1ea3m v\u00ec n\u00f3 mang t\u00ednh v\u0103n h\u00f3a. C\u00e1c c\u00f4ng ty n\u00ean t\u00ecm c\u00e1ch g\u1ee3i m\u1edf nh\u1eefng ph\u1ea3n \u1ee9ng t\u00edch c\u1ef1c \u0111\u1ec3 n\u1ed9i dung t\u1ea1o \u0111\u01b0\u1ee3c s\u1ef1 c\u1ed9ng h\u01b0\u1edfng. V\u00e0 ph\u1ea3n \u1ee9ng c\u00e0ng m\u00e3nh li\u1ec7t c\u00e0ng t\u1ed1t.<\/p>\n

Nh\u1eefng ng\u01b0\u1eddi chuy\u00ean chia s\u1ebb video l\u00e0m n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t l\u1edbn: G\u1ea7n 18% ng\u01b0\u1eddi d\u00f9ng Internet chia s\u1ebb video \u00edt nh\u1ea5t 1 l\u1ea7n m\u1ed7i tu\u1ea7n. V\u00e0 g\u1ea7n 9% chia s\u1ebb m\u1ed7i ng\u00e0y. C\u00e1c c\u00f4ng ty n\u00ean t\u00ecm c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng ng\u01b0\u1eddi \u201csi\u00eau chia s\u1ebb\u201d n\u00e0y.<\/p>\n

Ti\u1ebfp theo l\u00e0 y\u1ebfu t\u1ed1 th\u1eddi gian: L\u01b0\u1ee3ng chia s\u1ebb trong hai tu\u1ea7n \u0111\u1ea7u c\u00e0ng cao. \u0110\u1ec9nh \u0111i\u1ec3m lan truy\u1ec1n c\u1ee7a video s\u1ebd c\u00e0ng \u1ea5n t\u01b0\u1ee3ng v\u00e0 s\u1ed1 l\u01b0\u1ee3ng chia s\u1ebb s\u1ebd c\u00e0ng l\u1edbn.<\/p>\n

C\u00e1c marketer c\u1ea7n c\u00e2n nh\u1eafc th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch ban \u0111\u1ea7u nh\u1eb1m t\u1ed1i \u0111a h\u00f3a l\u01b0\u1ee3t xem trong giai \u0111o\u1ea1n c\u1eeda s\u1ed5 n\u00e0y. Ng\u00e0y video ra m\u1eaft c\u0169ng s\u1ebd g\u00f3p ph\u1ea7n t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t: H\u1ea7u h\u1ebft c\u00e1c ho\u1ea1t \u0111\u1ed9ng chia s\u1ebb di\u1ec5n ra v\u00e0o th\u1ee9 T\u01b0 (ng\u00e0y t\u1ed1i \u01b0u), th\u1ee9 N\u0103m, v\u00e0 th\u1ee9 S\u00e1u.<\/p>\n

Ch\u1ec9 c\u1ea7n n\u1eafm ch\u1eafc c\u00e1c tips n\u00e0y c\u00f9ng v\u1edbi vi\u1ec7c th\u1ef1c h\u00e0nh th\u1eadt nhu\u1ea7n nhuy\u1ec5n. B\u1ea1n \u0111\u00e3 c\u00f3 trong tay m\u00ecnh nh\u1eefng video lan truy\u1ec1n. T\u1ea1o hi\u1ec7u \u1ee9ng tr\u00ean c\u1ed9ng \u0111\u1ed3ng m\u1ea1ng v\u00e0 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh t\u1edbi tay kh\u00e1ch h\u00e0ng.<\/p>\n

Ch\u00fac c\u00e1c b\u1ea1n th\u00e0nh c\u00f4ng.<\/p>\n","protected":false},"excerpt":{"rendered":"

H\u1ea7u nh\u01b0 b\u1ea5t k\u1ef3 nh\u00e0 marketing n\u00e0o c\u0169ng \u0111\u1ec1u c\u00f3 mong mu\u1ed1n c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t video lan truy\u1ec1n (hay c\u00f2n g\u1ecdi l\u00e0 viral video). Theo c\u00e1c nghi\u00ean c\u1ee9u cho th\u1ea5y, ng\u01b0\u1eddi xem video \u0111\u01b0\u1ee3c chia s\u1ebb. H\u1ea7u nh\u01b0 s\u1ebd mua v\u00e0 gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m cho b\u1ea1n b\u00e8 nhi\u1ec1u h\u01a1n. So v\u1edbi nh\u1eefng ng\u01b0\u1eddi xem […]<\/p>\n","protected":false},"author":2,"featured_media":531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[39],"class_list":["post-513","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-video-lan-truyen"],"jetpack_featured_media_url":"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2020\/10\/video-lan-truyen-hieu-qua-nhu-the-nao-02_tukv9q.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/comments?post=513"}],"version-history":[{"count":0,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/513\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media\/531"}],"wp:attachment":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media?parent=513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/categories?post=513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/tags?post=513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}