{"id":4932,"date":"2021-11-18T14:00:53","date_gmt":"2021-11-18T07:00:53","guid":{"rendered":"https:\/\/webvocuc.com\/blog\/?p=4932"},"modified":"2021-11-09T14:40:34","modified_gmt":"2021-11-09T07:40:34","slug":"meta-description-la-gi-tam-quan-trong","status":"publish","type":"post","link":"https:\/\/webvocuc.com\/blog\/meta-description-la-gi-tam-quan-trong.html","title":{"rendered":"Meta description l\u00e0 g\u00ec? T\u1ea7m quan tr\u1ecdng v\u00e0 c\u00e1ch t\u1ed1i \u01b0u n\u00f3 trong SEO?"},"content":{"rendered":"<p><strong><a href=\"https:\/\/webvocuc.com\/blog\/?p=4932&amp;preview=true\" target=\"_blank\" rel=\"noopener\">Meta description<\/a><\/strong> l\u00e0 g\u00ec? T\u1ea7m quan tr\u1ecdng v\u00e0 c\u00e1ch t\u1ed1i \u01b0u n\u00f3 trong SEO? Meta Description \u0111\u00f3ng vai tr\u00f2 c\u1ef1c k\u1ef3 quan tr\u1ecdng trong vi\u1ec7c \u0111\u01b0a b\u00e0i vi\u1ebft ti\u1ebfp c\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. T\u1ed1i \u01b0u t\u1ed1t meta description l\u00e0 m\u1ed9t vi\u1ec7c l\u00e0m r\u1ea5t quan tr\u1ecdng khi l\u00e0m SEO On page<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5120 size-full aligncenter\" src=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/https___b2bquotes.com_sn_uploads_metadescription_1.jpg\" alt=\"meta-description-la-gi-tam-quan-trong\" width=\"1028\" height=\"659\" title=\"\" srcset=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/https___b2bquotes.com_sn_uploads_metadescription_1.jpg 1028w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/https___b2bquotes.com_sn_uploads_metadescription_1-300x192.jpg 300w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/https___b2bquotes.com_sn_uploads_metadescription_1-1024x656.jpg 1024w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/https___b2bquotes.com_sn_uploads_metadescription_1-768x492.jpg 768w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/https___b2bquotes.com_sn_uploads_metadescription_1-525x337.jpg 525w\" sizes=\"auto, (max-width: 1028px) 100vw, 1028px\" \/><\/p>\n<h2 id=\"Meta_Description_l\u00e0_g\u00ec?\"><strong>Meta Description l\u00e0 g\u00ec?<\/strong><\/h2>\n<p>Meta Description l\u00e0 thu\u1eadt ng\u1eef ch\u1ec9 m\u1ed9t \u0111o\u1ea1n v\u0103n b\u1ea3n c\u00f3 t\u00e1c d\u1ee5ng m\u00f4 t\u1ea3 chung, t\u1ed5ng qu\u00e1t nh\u1ea5t v\u1ec1 m\u1ed9t n\u1ed9i d\u1ee5ng c\u1ee5 th\u1ec3 trong trang web mang \u0111\u1ebfn t\u00e1c d\u1ee5ng gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc h\u00ecnh dung \u0111\u01b0\u1ee3c s\u01a1 b\u1ed9 \u00fd ngh\u0129a, \u0111i\u1ec1u \u0111\u01b0\u1ee3c n\u00f3i \u0111\u1ebfn b\u00ean trong b\u00e0i vi\u1ebft c\u00f3 tr\u00ean trang web.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-5121 size-full aligncenter\" src=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/cach-toi-uu-the-meta-description.jpg\" alt=\"meta-description-la-gi-tam-quan-trong\" width=\"698\" height=\"398\" title=\"\" srcset=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/cach-toi-uu-the-meta-description.jpg 698w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/cach-toi-uu-the-meta-description-300x171.jpg 300w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/cach-toi-uu-the-meta-description-525x299.jpg 525w\" sizes=\"auto, (max-width: 698px) 100vw, 698px\" \/><\/p>\n<p>N\u1ed9i dung c\u1ee7a Meta Description ch\u00ednh l\u00e0 ph\u1ea7n \u0111\u01b0\u1ee3c r\u00fat ng\u1eafn, mang \u00fd ngh\u0129a chi ti\u1ebft v\u1edbi \u00fd mi\u00eau t\u1ea3 gi\u00fap t\u1ea1o s\u1ef1 t\u00f2 m\u00f2, k\u00edch th\u00edch ng\u01b0\u1eddi \u0111\u1ecdc. \u0110\u1ed9 d\u00e0i c\u1ee7a Meta Description \u0111\u01b0\u1ee3c m\u1eb7c \u0111\u1ecbnh trong nh\u1eefng n\u0103m \u0111\u1ea7u ra m\u1eaft l\u00e0 320 k\u00fd t\u1ef1 tuy nhi\u00ean cho \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i \u0111\u1ed9 d\u00e0i c\u1ee7a \u0111o\u1ea1n m\u00f4 ta n\u00e0y ch\u1ec9 c\u00f2n t\u1eeb 130 &#8211; 160 k\u00fd t\u1ef1.<\/p>\n<ul>\n<li><strong>T\u1ed1i \u01b0u t\u1eeb kh\u00f3a<\/strong>: S\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a t\u1eeb kh\u00f3a trong \u0111o\u1ea1n Meta Description gi\u00fap c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm (Google) c\u00f3 xu h\u01b0\u1edbng s\u1eed d\u1ee5ng \u0111o\u1ea1n m\u00f4 t\u1ea3 \u0111\u1ec3 l\u00e0m n\u1ed5i b\u1eadt b\u00e0i vi\u1ebft tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. T\u1eeb kh\u00f3a c\u1ea7n xu\u1ea5t hi\u1ec7n b\u00ean trong \u0111o\u1ea1n m\u00f4 t\u1ea3 v\u00e0 n\u1ebfu c\u1ea7n thi\u1ebft h\u00e3y b\u00f4i \u0111\u1eadm t\u1eeb kh\u00f3a. B\u1ea1n c\u1ea7n ch\u00fa \u00fd \u0111\u1ebfn vi\u1ec7c khai tri\u1ec3n n\u1ed9i dung c\u1ee7a \u0111o\u1ea1n Description m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean theo s\u1ef1 c\u00f3 m\u1eb7t c\u1ee7a t\u1eeb kh\u00f3a \u0111\u1ec3 ng\u01b0\u1eddi dung c\u1ea3m th\u1ea5y d\u1ec5 hi\u1ec3u, d\u1ec5 ti\u1ebfp nh\u1eadn v\u1ea5n \u0111\u1ec1.<\/li>\n<li><strong>Vi\u1ebft Meta Description d\u1ec5 \u0111\u1ecdc, d\u1ec5 hi\u1ec3u<\/strong>: \u0110o\u1ea1n Meta Description th\u01b0\u1eddng kh\u00f4ng hi\u1ec3n th\u1ecb tr\u1ef1c ti\u1ebfp l\u00ean trang cho ng\u01b0\u1eddi xem tuy nhi\u00ean th\u00f4ng qua \u0111o\u1ea1n m\u00f4 t\u1ea3 n\u00e0y m\u00e0 ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn v\u00e0 t\u01b0\u01a1ng t\u00e1c nhanh ch\u00f3ng. S\u1ef1 l\u00f4i cu\u1ed1n, d\u1ec5 hi\u1ec3u v\u1ea5n \u0111\u1ec1, s\u1ef1 thu h\u00fat v\u00e0 ch\u00e2n th\u1eadt ch\u00ednh l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 c\u1ea7n c\u00f3 \u1edf Description. M\u00f4 t\u1ea3 c\u1ea7n \u0111\u1ea1t ch\u1ea5t l\u01b0\u1ee3ng cao, d\u1ec5 \u0111\u1ecdc v\u00e0 d\u1ec5 hi\u1ec3u \u0111\u1ec3 Google c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 t\u1ed1t v\u1ec1 b\u00e0i vi\u1ebft v\u00e0 \u0111\u1ea9y Top t\u1ed1t h\u01a1n.<\/li>\n<li><strong>Xem Meta Description nh\u01b0 qu\u1ea3ng c\u00e1o cho website<\/strong>: \u0110o\u1ea1n Description kh\u00f4ng tu\u00e2n theo m\u1ed9t c\u1ea5u tr\u00fac c\u1ee5 th\u1ec3 n\u00e0o n\u00ean c\u1ea7n ph\u1ea3i t\u1ed1i \u01b0u t\u1ed1t nh\u1ea5t c\u00e2u t\u1eeb, k\u00fd t\u1ef1 c\u00f3 trong \u0111o\u1ea1n m\u00f4 t\u1ea3. \u0110o\u1ea1n qu\u1ea3ng c\u00e1o c\u1ea7n c\u00f3 s\u1ef1 trau chu\u1ed1t v\u1ec1 n\u1ed9i dung li\u00ean quan \u0111\u1ebfn d\u1ecbch v\u1ee5, s\u1ea3n ph\u1ea9m nh\u01b0 m\u1ed9t m\u1eabu \u0111\u01b0a tin ng\u1eafn g\u1ecdn s\u1ebd gi\u00fap k\u00edch th\u00edch ng\u01b0\u1eddi d\u00f9ng t\u1ed1t h\u01a1n. L\u1eddi v\u0103n c\u00f3 \u00fd PR nh\u1eb9 c\u0169ng l\u00e0 \u0111i\u1ec1u khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng b\u1ecb k\u00edch th\u00edch s\u1eed d\u1ee5ng nh\u1eefng c\u00fa click chu\u1ed9t \u0111\u1ec3 xem b\u00e0i vi\u1ebft.<\/li>\n<li><strong>L\u01b0u \u00fd \u0111\u1ed9 d\u00e0i c\u1ee7a Meta Description<\/strong>: \u0110o\u1ea1n m\u00f4 t\u1ea3 kh\u00f4ng c\u00f3 s\u1ef1 gi\u1edbi h\u1ea1n v\u1ec1 k\u1ef9 t\u1ef1, \u0111\u1ed9 d\u00e0i m\u00e0 ph\u1ee5 thu\u1ed9c v\u00e0o th\u00f4ng \u0111i\u1ec7p b\u1ea1n c\u1ea7n \u0111\u01b0a v\u00e0o b\u00e0i vi\u1ebft, c\u1ea7n \u0111\u01b0a v\u00e0o \u0111o\u1ea1n Description. Meta Description hi\u1ec7n nay c\u00f3 s\u1ef1 thay \u0111\u1ed5i v\u1ec1 \u0111\u1ed9 d\u00e0i t\u00f9y theo m\u1ee5c \u0111\u00edch, ng\u00e0nh ngh\u1ec1 c\u00f3 li\u00ean quan. Hi\u1ec7n nay c\u00f3 m\u1ed9t s\u1ed1 \u0111o\u1ea1n m\u00f4 t\u1ea3 c\u00f3 s\u1ed1 l\u01b0\u1ee3ng k\u00fd t\u1ef1 l\u00ean \u0111\u1ebfn 300 nh\u01b0ng m\u1ed9t s\u1ed1 \u0111o\u1ea1n Description ch\u1ec9 c\u00f3 \u0111\u1ed9 d\u00e0i 155 k\u00fd t\u1ef1.<\/li>\n<li><strong>S\u1eafp x\u1ebfp n\u1ed9i dung trong \u0111o\u1ea1n Meta Description<\/strong>: C\u00e1c n\u1ed9i dung quan tr\u1ecdng trong \u0111o\u1ea1n m\u00f4 t\u1ea3 c\u1ea7n thi\u1ebft \u0111\u01b0\u1ee3c t\u1eadp trung tr\u00ecnh b\u00e0y tr\u01b0\u1edbc sau \u0111\u00f3 m\u1edbi \u0111\u1ebfn c\u00e1c n\u1ed9i dung ph\u1ee5. Khi l\u00e0m t\u1ed1t \u0111i\u1ec1u n\u00e0y, ng\u01b0\u1eddi d\u00f9ng s\u1ebd th\u00edch th\u00fa v\u1edbi vi\u1ec7c xem m\u00f4 t\u1ea3 h\u01a1n v\u00ec n\u00f3 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec h\u1ecd c\u1ea7n t\u00ecm hi\u1ec3u. C\u0169ng v\u00ec th\u1ebf m\u00e0 b\u00e0i vi\u1ebft s\u1ebd \u0111\u01b0\u1ee3c xem c\u1ee5 th\u1ec3, t\u01b0\u01a1ng t\u00e1c nhi\u1ec1u v\u1edbi kh\u00e1ch h\u00e0ng h\u01a1n \u0111\u1ed3ng th\u1eddi gi\u00fap l\u00e0m t\u0103ng th\u1ee9 h\u1ea1ng c\u1ee7a b\u00e0i vi\u1ebft.<\/li>\n<li><strong>\u0110\u1ea3m b\u1ea3o kh\u00f4ng tr\u00f9ng l\u1eb7p Meta Description<\/strong>: Tr\u00f9ng l\u1eb7p Description l\u00e0 m\u1ed9t nguy\u00ean t\u1eafc quan tr\u1ecdng g\u00e2y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a b\u00e0i vi\u1ebft. S\u1ef1 s\u00e1ng t\u1ea1o, \u0111\u1ed9c \u0111\u00e1o c\u1ee7a \u0111o\u1ea1n m\u00f4 t\u1ea3 c\u00f3 \u1ea3nh h\u01b0\u1edfng quy\u1ebft \u0111\u1ecbnh \u0111\u1ebfn t\u1ea7n su\u1ea5t xu\u1ea5t hi\u1ec7n, v\u1ecb tr\u00ed c\u1ee7a b\u00e0i vi\u1ebft tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. Nh\u1eefng th\u1ebb Meta Description b\u1ecb tr\u00f9ng s\u1ebd b\u1ecb nghi Copy v\u00e0 b\u1ecb<a href=\"http:\/\/google.com\" target=\"_blank\" rel=\"noopener nofollow\"> Google<\/a> kh\u00f4ng \u01b0u ti\u00ean hi\u1ec3n th\u1ecb khi\u1ebfn vi\u1ec7c t\u1ed1t \u01b0u Description g\u1eb7p th\u1ea5t b\u1ea1i.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Meta description l\u00e0 g\u00ec? T\u1ea7m quan tr\u1ecdng v\u00e0 c\u00e1ch t\u1ed1i \u01b0u n\u00f3 trong SEO? Meta Description \u0111\u00f3ng vai tr\u00f2 c\u1ef1c k\u1ef3 quan tr\u1ecdng trong vi\u1ec7c \u0111\u01b0a b\u00e0i vi\u1ebft ti\u1ebfp c\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. T\u1ed1i \u01b0u t\u1ed1t meta description l\u00e0 m\u1ed9t vi\u1ec7c l\u00e0m r\u1ea5t quan tr\u1ecdng khi l\u00e0m SEO On page Meta Description l\u00e0 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5119,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[409,410],"class_list":["post-4932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-meta-description","tag-toi-uu-meta-description"],"jetpack_featured_media_url":"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/11\/the-meta-descriptions-1200x675-1.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/4932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/comments?post=4932"}],"version-history":[{"count":6,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/4932\/revisions"}],"predecessor-version":[{"id":5147,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/4932\/revisions\/5147"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media\/5119"}],"wp:attachment":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media?parent=4932"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/categories?post=4932"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/tags?post=4932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}