{"id":4517,"date":"2021-10-04T14:00:35","date_gmt":"2021-10-04T07:00:35","guid":{"rendered":"https:\/\/webvocuc.com\/blog\/?p=4517"},"modified":"2021-10-01T17:42:49","modified_gmt":"2021-10-01T10:42:49","slug":"tu-duy-thiet-ke-cho-cac-nha-marketing","status":"publish","type":"post","link":"https:\/\/webvocuc.com\/blog\/tu-duy-thiet-ke-cho-cac-nha-marketing.html","title":{"rendered":"T\u01b0 duy thi\u1ebft k\u1ebf cho c\u00e1c nh\u00e0 Marketing"},"content":{"rendered":"<p><strong><a href=\"https:\/\/webvocuc.com\/blog\/?p=4517&amp;preview=true\" target=\"_blank\" rel=\"noopener\">T\u01b0 duy thi\u1ebft k\u1ebf cho c\u00e1c nh\u00e0 Marketing<\/a><\/strong>. B\u00ed quy\u1ebft th\u00e0nh c\u00f4ng trong chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p l\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u01b0\u01a1ng t\u00e1c v\u00e0 tr\u1ea3i nghi\u1ec7m th\u01b0\u01a1ng hi\u1ec7u l\u1ea5y ng\u01b0\u1eddi ti\u00eau d\u00f9ng l\u00e0m trung t\u00e2m. Ch\u00fang ta c\u1ea7n nh\u1eefng t\u01b0 duy thi\u1ebft k\u1ebf kh\u00e1c bi\u1ec7t v\u00e0 ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4520 size-full aligncenter\" src=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/design-thinking-simple-guide.jpg\" alt=\"T\u01b0 duy thi\u1ebft k\u1ebf cho c\u00e1c nh\u00e0 Marketing\" width=\"840\" height=\"400\" title=\"\" srcset=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/design-thinking-simple-guide.jpg 840w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/design-thinking-simple-guide-300x143.jpg 300w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/design-thinking-simple-guide-768x366.jpg 768w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/design-thinking-simple-guide-525x250.jpg 525w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/p>\n<h2><strong>C\u00e1c giai \u0111o\u1ea1n c\u1ee7a t\u01b0 duy thi\u1ebft k\u1ebf<\/strong><\/h2>\n<h3><strong>B\u1eaft \u0111\u1ea7u t\u1eeb quan \u0111i\u1ec3m c\u1ee7a kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n<p>\u0110\u1ec3 vi\u1ec7c ti\u1ebfp th\u1ecb \u00edt h\u01a1n v\u1ec1 ti\u1ec1n b\u1ea1c v\u00e0 nhi\u1ec1u h\u01a1n v\u1ec1 vi\u1ec7c k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng \u1edf \u0111\u1ea7u nh\u1eadn, c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb th\u00e0nh c\u00f4ng c\u1ea7n ph\u1ea3i ch\u1ea1m \u0111\u1ebfn tr\u00e1i tim v\u00e0 t\u00e2m h\u1ed3n c\u1ee7a kh\u00e1n gi\u1ea3. \u0110i\u1ec1u quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb l\u00e0 t\u1eadp trung kh\u00f4ng ch\u1ec9 v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 h\u1ecd b\u00e1n m\u00e0 c\u00f2n v\u00e0o tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<p>To\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh\u00a0t\u1ea1o ra m\u1ed9t n\u1ec1n v\u0103n h\u00f3a ti\u1ebfp th\u1ecb xung quanh t\u01b0 duy thi\u1ebft k\u1ebf\u00a0c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chia th\u00e0nh ba c\u00e2u h\u1ecfi ch\u00ednh:<\/p>\n<ul>\n<li><strong>\u0110i\u1ec3m \u0111au c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 g\u00ec?<\/strong>\u00a0C\u00e2u h\u1ecfi n\u00e0y s\u1ebd l\u00e0m cho c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb ch\u1eadm l\u1ea1i m\u1ed9t ch\u00fat v\u00e0 t\u1eadp trung v\u00e0o s\u1ef1 \u0111\u1ed3ng c\u1ea3m. Tr\u01b0\u1edbc khi ch\u1ea1y \u0111\u1ebfn b\u1ea3ng tr\u1eafng \u0111\u1ec3 \u0111\u1ed9ng n\u00e3o \u00fd t\u01b0\u1edfng, h\u1ecd ph\u1ea3i ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra v\u1edbi kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd. B\u1ea1n ph\u1ea3i \u0111i v\u00e0o cu\u1ed9c s\u1ed1ng v\u00e0 nh\u00e0 c\u1eeda h\u00e0ng ng\u00e0y c\u1ee7a h\u1ecd \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh nh\u1eefng v\u1ea5n \u0111\u1ec1 h\u1ecd \u0111ang g\u1eb7p ph\u1ea3i v\u00e0 l\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 s\u1ebd gi\u1ea3i quy\u1ebft ch\u00fang. M\u1ed9t l\u1ef1a ch\u1ecdn kh\u00e1c l\u00e0 ki\u1ec3m tra \u0111\u00e1nh gi\u00e1 c\u1ee7a c\u00e1c c\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng trong l\u0129nh v\u1ef1c n\u00e0y v\u00e0 t\u00ecm hi\u1ec3u nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd kh\u00f4ng th\u00edch v\u1ec1 h\u1ecd. N\u00f3 c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh \u0111\u1ec1 xu\u1ea5t b\u00e1n h\u00e0ng \u0111\u1ed9c \u0111\u00e1o c\u1ee7a b\u1ea1n.<\/li>\n<li><strong>N\u1ebfu th\u00ec sao?<\/strong>\u00a0C\u00e2u h\u1ecfi &#8220;n\u1ebfu nh\u01b0&#8221;<strong>\u00a0<\/strong>lu\u00f4n l\u00e0 l\u1eddi k\u00eau g\u1ecdi t\u1ed1t nh\u1ea5t cho s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 \u00fd t\u01b0\u1edfng. \u0110\u00f3 l\u00e0 b\u01b0\u1edbc \u0111i \u0111\u00fang \u0111\u1eafn \u0111\u1ec3 b\u1ea1n mang theo kh\u00e1ch h\u00e0ng, chuy\u00ean gia v\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng ng\u01b0\u1eddi c\u00f3 b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m \u0111\u1ec3 t\u1ea1o ra c\u00e0ng nhi\u1ec1u \u00fd t\u01b0\u1edfng c\u00e0ng t\u1ed1t. Nh\u00f3m ng\u01b0\u1eddi c\u1ee7a b\u1ea1n c\u00e0ng \u0111a d\u1ea1ng, b\u1ea1n s\u1ebd c\u00e0ng c\u00f3 nhi\u1ec1u \u00fd t\u01b0\u1edfng s\u00e1ng t\u1ea1o h\u01a1n.<\/li>\n<li><strong>C\u00e1i g\u00ec ho\u1ea1t \u0111\u1ed9ng?<\/strong>\u00a0\u0110\u00e2y l\u00e0 giai \u0111o\u1ea1n th\u1eed nghi\u1ec7m c\u1ee7a qu\u00e1 tr\u00ecnh m\u00e0 nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng mu\u1ed1n v\u00e0 nh\u1eefng g\u00ec doanh nghi\u1ec7p c\u00f3 th\u1ec3 cung c\u1ea5p ph\u1ea3i \u0111\u00e1p \u1ee9ng v\u00e0 t\u1ea1o ra m\u1ed9t s\u1ea3n ph\u1ea9m cu\u1ed1i c\u00f9ng. \u0110\u00e1nh gi\u00e1 t\u1eebng \u00fd t\u01b0\u1edfng \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ea1o ra v\u00e0 tr\u00edch xu\u1ea5t c\u00e1c kh\u00e1i ni\u1ec7m c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u1ea1o ra b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c t\u00e0i nguy\u00ean hi\u1ec7n c\u00f3. Cu\u1ed1i c\u00f9ng, t\u1ea1o nguy\u00ean m\u1eabu t\u1eeb c\u00e1c \u00fd t\u01b0\u1edfng, chia s\u1ebb ch\u00fang v\u00e0 nh\u1eadn ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-4522 size-full aligncenter\" src=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/Tu-duy-thiet-ke-cho-cac-nha-Marketing.png\" alt=\"T\u01b0 duy thi\u1ebft k\u1ebf cho c\u00e1c nh\u00e0 Marketing\" width=\"600\" height=\"400\" title=\"\" srcset=\"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/Tu-duy-thiet-ke-cho-cac-nha-Marketing.png 600w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/Tu-duy-thiet-ke-cho-cac-nha-Marketing-300x200.png 300w, https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/Tu-duy-thiet-ke-cho-cac-nha-Marketing-525x350.png 525w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3><strong>X\u00e2y d\u1ef1ng m\u1ed9t \u0111\u1ed9i ng\u0169 ph\u00f9 h\u1ee3p v\u1edbi t\u1ea7m nh\u00ecn c\u1ee7a b\u1ea1n<\/strong><\/h3>\n<p>T\u01b0 duy thi\u1ebft k\u1ebf l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh ph\u1ee9c t\u1ea1p gi\u00fap c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb hi\u1ec3u nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd c\u1ea7n v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u1ea1o ra c\u00e1c gi\u1ea3i ph\u00e1p s\u00e1ng t\u1ea1o cho c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd. \u0110\u00f3 l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh nhi\u1ec1u b\u01b0\u1edbc c\u1ea7n m\u1ed9t t\u1eadp h\u1ee3p \u0111a d\u1ea1ng c\u00e1c t\u00e0i n\u0103ng v\u00e0 quan \u0111i\u1ec3m \u0111\u1ec3 d\u1eabn \u0111\u1ebfn c\u00e1c kh\u00e1i ni\u1ec7m s\u00e1ng t\u1ea1o. M\u1ed9t nh\u00f3m \u0111\u00e3 l\u00e0m vi\u1ec7c c\u00f9ng nhau qu\u00e1 l\u00e2u c\u00f3 th\u1ec3 ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nh\u1eefng quan \u0111i\u1ec3m t\u01b0\u01a1ng t\u1ef1 v\u00e0 kh\u00f4ng th\u1ec3 t\u00ecm ra s\u1ef1 m\u1edbi m\u1ebb.<\/p>\n<p>M\u1ed9t \u0111\u1ed9i ng\u0169 thi\u1ebft k\u1ebf hi\u1ec7u qu\u1ea3 c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t n\u1ec1n v\u0103n h\u00f3a xung quanh t\u01b0 duy thi\u1ebft k\u1ebf, ph\u1ea3i l\u00e0 m\u1ed9t n\u1ec1n v\u0103n h\u00f3a hi\u1ec7n \u0111\u1ea1i v\u1edbi nh\u1eefng t\u00e0i n\u0103ng kh\u00e1c bi\u1ec7t. Nh\u00f3m n\u00ean l\u00e0 m\u1ed9t nh\u00f3m \u0111a ch\u1ee9c n\u0103ng bao g\u1ed3m tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, thi\u1ebft k\u1ebf, ti\u1ebfp th\u1ecb v\u00e0 c\u00e1c chuy\u00ean gia CNTT l\u00e0m vi\u1ec7c h\u01b0\u1edbng t\u1edbi m\u1ed9t m\u1ee5c ti\u00eau chung.<\/p>\n<h3><strong>Hi\u1ec3u kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n<\/strong><\/h3>\n<p>\u0110\u01b0\u01a1ng nhi\u00ean, c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb \u0111am m\u00ea nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 hi\u1ec3u bi\u1ebft s\u00e2u r\u1ed9ng v\u1ec1 kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd. Trong qu\u00e1 tr\u00ecnh t\u01b0 duy thi\u1ebft k\u1ebf, c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb c\u1ea7n ph\u1ea3i l\u00e0m nhi\u1ec1u h\u01a1n l\u00e0 ch\u1ec9 hi\u1ec3u kh\u00e1ch h\u00e0ng, h\u1ecd ph\u1ea3i \u0111\u1eb7t m\u00ecnh v\u00e0o v\u1ecb tr\u00ed c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, hi\u1ec3u nhu c\u1ea7u c\u1ee7a h\u1ecd v\u00e0 t\u1ea1o ra c\u00e1c kh\u00e1i ni\u1ec7m. V\u00e0 cu\u1ed1i c\u00f9ng, s\u1ea3n ph\u1ea9m l\u00e0 gi\u1ea3i ph\u00e1p cho v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd.<\/p>\n<p>&gt;&gt;&gt;&gt; <a href=\"https:\/\/webvocuc.com\/danh-muc-du-an\/website-design\/noi-that\" target=\"_blank\" rel=\"noopener\">Thi\u1ebft k\u1ebf web n\u1ed9i th\u1ea5t<\/a> chu\u1ea9n <a href=\"https:\/\/vi.wikipedia.org\/wiki\/T%E1%BB%91i_%C6%B0u_h%C3%B3a_c%C3%B4ng_c%E1%BB%A5_t%C3%ACm_ki%E1%BA%BFm\" target=\"_blank\" rel=\"nofollow noopener\">SEO<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u01b0 duy thi\u1ebft k\u1ebf cho c\u00e1c nh\u00e0 Marketing. B\u00ed quy\u1ebft th\u00e0nh c\u00f4ng trong chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p l\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh t\u01b0\u01a1ng t\u00e1c v\u00e0 tr\u1ea3i nghi\u1ec7m th\u01b0\u01a1ng hi\u1ec7u l\u1ea5y ng\u01b0\u1eddi ti\u00eau d\u00f9ng l\u00e0m trung t\u00e2m. Ch\u00fang ta c\u1ea7n nh\u1eefng t\u01b0 duy thi\u1ebft k\u1ebf kh\u00e1c bi\u1ec7t v\u00e0 ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7],"tags":[336],"class_list":["post-4517","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","tag-tu-duy-thiet-ke"],"jetpack_featured_media_url":"https:\/\/webvocuc.com\/blog\/wp-content\/uploads\/2021\/09\/Tu-duy-thiet-ke-cho-cac-nha-Marketing.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/4517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/comments?post=4517"}],"version-history":[{"count":6,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/4517\/revisions"}],"predecessor-version":[{"id":4578,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/posts\/4517\/revisions\/4578"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media\/4521"}],"wp:attachment":[{"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/media?parent=4517"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/categories?post=4517"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webvocuc.com\/blog\/wp-json\/wp\/v2\/tags?post=4517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}